Chun-tsun Chou, 周峻墩

碩士 / 國立臺灣科技大學 / 財務金融研究所 / 100 / Causing the turbulence in Taiwan capital market and technology industry, in 2005, the Hsinchu District Prosecutor's Office conducted the investigation alleging UMC’s violations of ROC securities laws and a breach of fiduciary duty in connection with the involvement in the operation of HeJian Technology Co., Ltd., a semiconductor manufacturer in Suzhou, China. Both the Chairman and Vice Chairman of UMC have been named as defendants by the prosecutor. The alleg...

Chien, Chih Hao, 簡志豪

碩士 / 國立政治大學 / 商管專業學院碩士學位學程(AMBA) / 98 / With the fierece competition of mobile phone market, the trends of mobile consumbers had changed from product-oriented to experience-oriented Experiential Marketing (Schmitt, 1999) had transformed from traditional mobile phone product which merely emphasized on functionalities and effectiveness to add values on top of the product through the Strategic Experiential Modules SEMs and Experiential Providers ExPros. To present, Sony Ericsson, Nokia as well as S...

Hui-Yi Lin, 林慧宜

碩士 / 臺灣大學 / 地理環境資源學研究所 / 96 / This research examines the rise of “entrepreneurial university” as an active agent for pro-growth high-tech regional governance and the resultant changes. Patent rights and value generation from R&D strengthen the financial support to assist collaboration between the private sector and the university. Due to dissimilar social, economic and political conditions in each setting, each university follows divergent paths to achieve such goals. The famous Hsinchu Scienc...

Kao Yin-Chi, 高英濟

碩士 / 國立臺北大學 / 企業管理學系碩士在職專班 / 94 / ABSTRACT THE ADVERTISING EFFECTS OF ADVERTISEMENT FOR BRAND EXTENSIONS ON FLAGSHIP PRODUCT: THE MODERATING ROLE OF ADVERTISING AND PURCHASING INVOLVEMENT By Kao Yin-Chi June 2006 ADVISOR: Dr. Fang Wen-Chang DEPARTMENT: DEPARTMENT OF BUSINESS ADMINISTRATION MAJOR：BUSINESS ADMINISTRATION DEGREE：MASTER OF BUSINESS ADMINISTRATION A successful brand extension strategy will be able to build targeted product awareness and create market share as well as consolidate p...

Chi-Hsiang Wen, 溫其祥

碩士 / 國防管理學院 / 後勤管理研究所 / 96 / The warship is a combination of Hi-Tech. It does operate complicated and cost to equip, pressure that follow use more apparent than equipment of general land also. We went to know the warship on working pressure when of sailing. And reduce it catch probability what marine disaster to start that potential working pressure to want. Job Stresses of car drivers and airplane pilots have been discussed in many papers, but those of ship navigators and warships are hardly an...

簡志豪, Chien, Chih Hao

面對競爭激烈的手機市場，消費趨勢已經從產品功能導向轉為消費體驗導向，體驗行銷(Schmitt，1999)改變了傳統只重視手機商品的性能與效益，轉而透過策略體驗模組(SEMs)與體驗媒介(ExPros)來提升產品附加價值。目前SonyEricsson索尼愛立信、NOKIA諾基亞、Samsung三星等手機巨頭都非常青睞體驗銷售方式，紛紛成立自家的品牌旗艦店並設立體驗平台，成為全新體驗式專賣店，此手法也成為各家品牌手機廠商傳達訊息給消費者最直接的模式。 本研究以SonyEricsson旗艦店為研究對象，研究方法採用便利抽樣方式進行調查，透過量化與質化探討體驗行銷的策略體驗模組SEMs、體驗價值、顧客滿意度與顧客忠誠度間的關係，並提出實務的體驗行銷建言。 研究結論如下： 一. 透過適當的策略體驗模組可以強化不同構面的體驗價值。 二. 體驗模組中的行動與關聯、思考與情感體驗可正向影響顧客滿意度。 三. 體驗模組的行動與關聯、思考及情感體驗可以正向影響顧客忠誠度。 四. 體驗價值中的投資報酬價值、卓越服務及趣味價值可以正向影響顧客滿意度。 五. 體驗價值中的投資報酬...

Chih-YangChen, 陳智揚

碩士 / 國立成功大學 / 海洋科技與事務研究所 / 107 / The ocean accounts for about 71% of the Earth's surface, which possessed many important habitats and associated living resources. However, with the growth of population and the development of science and technology, more and more anthropogenic waste enters the marine environment. In 2017, Taiwan established the “Marine Debris Management Platform” and adopted many marine waste management action plans to alleviate the problem of marine debris. This study utilized e...

WU,YUNG-HSING, 吳泳祥

碩士 / 國立高雄科技大學 / 模具工程系 / 107 / The propulsion shaft systems are utilized on most of the ships' propulsion for patrolling, escorting, anti-subs, mine laying purposes. Taiwan Navy's self-constructing ship projects proposed littoral combat ship designs with abilities of stealth, high maneuvering, and seakeeping. The propulsion shaft is non-hollow one -piece forming nickel based alloy design. However, in actual industrial practice, the shaft might be damaged by impacts, vibrations, metallic fatigue, ...

CHENG, YU-HUA, 鄭鈺樺

碩士 / 朝陽科技大學 / 社會工作系 / 107 / Community Development Association is the most important community organization to promote community development work. In the context of the government's increasing emphasis oncommunity policy.Community Development Association from the past single community trend towards the joint community. Gradual transformation. The welfare community's flagship program is based on the joint community. Learn from an experienced community, share resources and work together with each o...

MA,WEI-CHUNG, 馬偉忠

碩士 / 國立高雄科技大學 / 人力資源發展系 / 107 / Due to the effects of rapid transition of industries and recession, unemployment rates in Taiwan have become higher and higher. Scholars claims that our young people’s lack of sufficient knowledge and skills have made themselves not qualified for the markets and caused the unbalance in the labor markets. This also makes them fear of not getting a job after graduating form school. For this reason, our government has adopted the Dual System from German vocational ed...

TSAI,YA-TING, 蔡雅婷

碩士 / 國立高雄應用科技大學 / 工業工程與管理系碩士班 / 104 / This study aimed to examine customer satisfaction regarding the services provided by the 9x9 Stationery Zhongshan Flagship Store in Kaohsiung. In addition to understanding customers’ level of satisfaction with its services, the findings can serve as reference for the Company for future improvement. Based on the SERVQUAL Model developed by Parasuraman et al. (1988), four factors (tangibility; reliability; assurance; and responsiveness and empathy) were establ...

Chung-Hsiao Lee, 李忠孝

碩士 / 國立虎尾科技大學 / 企業管理系經營管理碩士在職專班 / 104 / Since the Council for Cultural Affairs, Executive Yuan has proposed the concept of Community Empowerment in 1994, every ministry started to plan projects. Nearly a decade important projects have been proposed such as project for “New Hometown Community Building Project” of “Challenge 2008 Six-Year National Development Plan” in 2002; In 2005, Executive Yuan has promulgated “Competitive Flagship Project for Community Welfare”, the Ministry of Interior, the c...

Chia-Hung Liao, 廖家宏

碩士 / 大葉大學 / 醫療器材設計與材料碩士學位學程 / 105 / In the 1980s, the US developed a new generation of vessel steel named HSLA series, which belonged to precipitation hardening steels of High-Strength-Low-Alloy Steel characteristics. In this study, the microstructure and hardness of HSLA-80 standard quenching and tempering heat treatment process and the microstructure and hardness of "rolling + quenching + aging" (DQT) were compared, and the mechanical properties of DQT process were further studied. The results...

盧汶姍

碩士 / 國立彰化師範大學 / 工業教育與技術學系 / 105 / The purpose of this study is to discuss the variation on personal background of those students who participate in the Dual System of Vocational Training Program, the differential analysis to the learning motivation, learning satisfaction and learning effectiveness, also the influence of learning motivation and learning satisfaction to the learning effectiveness. To reach the above research purpose, this study was conducted the survey method by questionnaires, sa...

Yi-ChenHuang, 黃以丞

碩士 / 國立成功大學 / 系統及船舶機電工程學系 / 105

WANG,JYUN-WEI, 王濬緯

碩士 / 國立雲林科技大學 / 建築與室內設計系 / 106 / The objective of this thesis is to explore an interior design methods of boutique brand flagship stores. In addition to communicate with the brand image, the interior design of the brand flagship store also needs to echo the architectural design. The style of brand and architectural design can be extended to inteior spaces. This thesis adopts text analysis to understand the correspondence between brands, buildings, and interior characters in flagship stores. The ...

San-Hua Hu, 胡三華

碩士 / 世新大學 / 行政管理學研究所(含博、碩專班) / 101 / Affected by the concepts and current trends of “gender equality” and “gender mainstreaming” in the international society, the image of the female is no longer traditionally weak and delicate. Moreover, the stipulation of “gender equality in employment act” provides equal opportunity for the male and the female to compete in workplace as long as they are competent. In military, with the progress of the time, the cognition of female role, the change in values, ...

Hsin-Hung, Lin, 林信宏

碩士 / 國防大學理工學院 / 造船及海洋工程碩士班 / 101 / It could be harmful to hull structure as submarines float upward and dive downward radically, and the vertical motion could cause the wave effect on the free surface with obvious wave detected by the enemy. Therefore, to reduce the influence of changing fluid loading, sluggish motions are always recommended for submarines. However, it is important to bear in mind that agility and speediness are crucial factors for naval ship design. Sluggish motion is namely to...

Chen, Shih-chung, 陳詩忠

碩士 / 國防大學管理學院 / 資源管理及決策研究所 / 98 / During the last decay, military operations are shifting from platform-centric to network-centric. The scope of operational effectiveness analysis is extended from stand-along platform to entire mission network. This research adopts an ASW (anti-submarine warfare) scenario, including ASW helicopter, frigates, hunting submarine and communication relays. The analyzing methodology integrates information entropy, graph theory, search and detection theory, and int...

Lee, Ju Feng, 李如峰

碩士 / 國立臺北大學 / 企業管理學系碩士在職專班 / 102 / As the automobile market in Taiwan has gone from growing to steadfast, the total sales number remain the same every year. Different brands compete with each other, and attempts to pinpoint what the customer needs and yet to be fulfilled in both service and product design. This question is key to every automobile maker’s strategy and success. Using the example of BMW 7 series, BMW has conducted a survey to its past and current owner to understand what other th...

Li-Hsien Chen, 陳立賢

碩士 / 大葉大學 / 機械工程研究所碩士班 / 96 / The Navy’s shock test standard MIL-STD-901D requires that heavyweight equipment above a designated weight must be tested on a floating shock platform(FSP) barge, but the shock test is time-consuming, laborious and spend money. And the finite element modeling and simulation can provide a viable, cost effective alternative to shock tests. Underwater explosion shock response analysis of a MIL-STD-901D standard floating shock platform(SFSP) was performed using nonlinear...

GUO MING-CHYUAN, 郭明泉

碩士 / 國防管理學院 / 國防財務資源研究所 / 92 / Abstract The major government mission includes utilizing the national resources, developing economy and guarding national security so that it can optimize the efficiency of limited resources and enhance its global competition to face future challenges. National security system is one segment of government organization. To strengthen both national security and economic growth, ROC government has tried to downsize the military staff and upgrade military fa...

Huan-Chun Cheng, 鄭煥群

碩士 / 元智大學 / 資訊社會學研究所 / 97 / Due to the impact of globalization, governmental sovereignty has suffered weakening and squeezing, and many problems derived from globalization that have jumped over the hedge of national boundaries are directly striking against the locality. Moreover, people have woken up from being cultivated by a democratic society, which may give an impetus to the private sector for their gradual aspiration of participation in public affairs. Since the community is the most conven...

林暄蕎

碩士 / 國立政治大學 / 傳播學院碩士在職專班 / 96 / This research is a case study of Eslite Xin Yi Store, based on “Experiential Marketing” theory by Schmitt (1999). My goal is to explore the business idea of Eslite Xin Yi store, so that consumers are willing to spend more time to stay than usual . I also want to explore the consumer’s feelings to understand whether the experiential marketing strategy of Eslite Xin Yi Store have positive effect on the customer satisfaction and loyalty. I use in-depth interviews and...

An-Chin Huang, 黃安槿

碩士 / 中華大學 / 機械與航太工程研究所 / 95 / This research applied the traditional PID (Proportion, Integration, and Derivation) compensator and the fuzzy control methods for system performance analysis. The bandwidth requirements of the tracking and the stabilization loops were designed first, and then the motor static friction effect in the tracking loop was taken into consideration. One the other hand the fuzzy controller design method was also applied to solve the same problems for comparisons. It can be s...

I-FANG LEE, 李一芳

碩士 / 輔仁大學 / 織品服裝學系 / 96 / This study aims at investigating the factors relevant to the establishments of the fashion flagship stores by local Taiwanese brands, the experience on establishing and operating them, and their developments. In addition, the multi-case research method is applied to the analysis how local Taiwanese fashion brands create differentiating advantages by managing the channel of new flagship store. By means of literature review, I explore the evolution of the retail channels,...

Yu-Yun Lin, 林育筠

碩士 / 國立中興大學 / 國家政策與公共事務研究所 / 102 / The Flagship Welfare Community Project of Ministry of the interior has been changed from the form of a single community development to the form of joint community since 2005. It encourages common cooperation among the various communities to expand the scope of community. In order to integrate resources of communities, promote community-based services, create sustainable community development. However, the implementation of plan not only need central government ...

WU YU CHENG, 吳昱承

碩士 / 國立臺北大學 / 資訊管理研究所 / 103 / Mass luxury goods were the products and services are priced at or near the top of their category and represent a considerable premium compared with conventional offerings. However, they remain affordable to middle-market consumers. These products and services fall in the niche between the mass-market and high-class goods.They command a premium price compared with conventional goods but still are priced well below superpremium goods. These goods bring consumers a ric...

Chiu,Yi-Tseng, 邱奕紳

碩士 / 國防大學 / 資源管理及決策研究所 / 105 / The establishment of warship maintenance planning system directly affects the operation availability and maintenance cost. When the time of the warship operating increases, the system’s state will continue to naturally deteriorate, on the same time other maintenance costs will also increase, so the maintenance staff need to take the appropriate and specific maintenance action regarding to the current situation of the hull, in order to avoid deterioration exacerbate...

蔡宜潔

碩士 / 佛光大學 / 公共事務學系 / 105

Jyh-Perng Wang, 王志鵬

碩士 / 國立中正大學 / 戰略暨國際事務研究所 / 98 / Taiwan Navy has been arguing that submarine forces can provide an strategic edge of “effective deterrence” in copping with China, military fleets, and in pronouncement safeguarding national security and interests of Taiwan. Nevertheless, since the U.S. of selling eight diesel-electric submarines to Taiwan in April, 2001, the arms deal has been a controversial & partisan issue in Taiwan and repetitively put on pending by its legislature. With the theory of levels o...

Hsia,Wei-Jen, 夏偉仁

碩士 / 輔仁大學 / 資訊管理學系 / 100 / Due to the rapid growth of e-commerce in recent years, that’s making more and more well-known online store sellers open physical stores to expand their business. In this study, in order to understand the impact of customers in these online store sellers open physical stores. Therefore, this study from nine dimensions of the "Product quality", "Staff quality", " Store environment ", "Store image", "Word of mouth", "Service quality", "Customers perceived value" and "Revi...

Kuan-Chuan Tao, 陶冠全

碩士 / 義守大學 / 管理碩博士班 / 102 / Ministry of Labour wants to promote industrial development, culture industry specific functional specialization talent , the introduction of the German " dual system " (Dual System) vocational training mode , and two-track training areas " for high school , middle school as " priority to get a job or join a company after graduation .To understand the Hospitality Practice for Students of vocational training , and the impact of their future school curriculum arrangement,...

Lin Bao-Ching, 林寶琴

碩士 / 國立暨南國際大學 / 公共行政與政策學系 / 99 / Title：An analysis on the cooperative regional governance of the flagship welfare community competitive program in the Republic of China University：National Chi Nan University Department of Public Administration and Policy Pages：248 Graduation Date：June, 2011 Degree: Master’s Graduate Student：Lin Bao-Ching Advisor：Lin Ji-Lang Abstract The Ministry of the Interior in Taiwan promoted “Flagship Welfare Comm...

林暄蕎

本研究以誠品信義店做為研究的場域、Schmitt (1999) 提出的體驗行銷為理論基礎，用深度訪談的方式探究誠品信義店的經營理念，研究誠品信義店如何將體驗的氛圍帶入書店空間，讓消費者願意花較長時間待在書店內細細咀嚼。此外，也以問卷調查的方式探討消費者這端的感受，瞭解誠品信義店的體驗行銷策略是否正向強化了顧客的忠誠度與滿意度。 本研究結果發現：體驗行銷策略模組與顧客滿意度及顧客忠誠度的關聯性皆呈現正相關，而在顯著性方面，除了關聯體驗外，其餘四構面對顧客滿意度及顧客忠誠度的影響都趨近於顯著。 本研究並提出實務建議：在感官體驗構面上，注意主動線上的商品呈現設計；在情感體驗構面上，依照商品的調性來調配氛圍；在思考體驗構面上，利用多媒體化的設備來呈現多樣化的商品訊息；在行動體驗構面上，提供自助式查詢服務；在關聯體驗構面上，進行多樣化的活動規劃。 / This research is a case study of Eslite Xin Yi Store, based on “Experiential Marketing” theory by Schmitt (1999). My goal is...

LIN YA-YUN, 林雅筠

碩士 / 輔仁大學 / 織品服裝學系 / 90 / ABSTRACT Study On the Retail Format and Anticipated Performance of the Clothing Flagship Store. [Total pages: 158] STUDENT : Lin, Ya-Yun SUPERVISOR : Dr. Ta-Kuang Hsu DEGREE : Master of Science Graduate Institute of Textiles and Clothing: Textiles / Fashion Business and Consumer Studies Section Fu Jen Catholic...

Chen Sung-Wei, 陳松暐

碩士 / 元智大學 / 企業管理學系 / 93 /

Hsu Chien Hung, 許建鴻

碩士 / 國防大學中正理工學院 / 造船工程研究所 / 93 / The air independent propulsion system makes the routine possess the submerge ability for a long time like sneaking the nuclear power definitely warship, The major advantages of AIP collocate proton exchange membrane fuel cell system are：high energy density , low temperature operate , oxygen consumption low and to reduce noise. Then, in this study, the PEMFC is the target of study. In numerical simulation, adopt CDF-RC software, first under 0.6 V situations to ope...

Bing-Jie Wang, 王炳傑

碩士 / 國防大學管理學院 / 運籌管理學系 / 99 / The country's overall economic developments and the situation of cross-strait have changed in a recent years. The concept of private business pulled in the logistics strategy of Military to meet the organizational change and the readiness requirements. It is the logistical equipments outsourcing maintenance to become one of the Military logistics strategies. The Navy promotes the policy about “the defense industry is rooted in the folk”and “self-defense industry” un...

Tung-Lin Wu, 吳東林

博士 / 東吳大學 / 政治學系 / 98 / The export-oriented economic development which China establishes since 1979 has been providing the necessary resources to the strategic changes. By the middle of 1980s, China has an idea to map out a strategic boundary. The goal is the maritime strength could reach the First Island Chain in 21st century, and control the Second Island Chain in 2050. This could be seen as a turning point that China starts to place importance on marine. As a result, when China plans to draw ...

Ying-Chang Cheng, 程盈彰

碩士 / 淡江大學 / 國際事務與戰略研究所碩士在職專班 / 97 / PRC has realized the primary reason why its long term military aggression failed to effectively solve the problem of reunifying Taiwan was the containment strategy carried out by supreme military power of the U.S. PRC also realizes that it will not have the military strength needed to challenge the U.S. in the foreseeable future as well as to secure its interests over Taiwan issues. In order to confront the dominating position of the U.S., PRC has to have the ...

LI, REN-ZHONG, 李仁鐘

碩士 / 逢甲大學 / 自動控制工程研究所 / 76 /

Lo, Han-Lung, 駱漢隆

碩士 / 東方設計學院 / 文化創意設計研究所 / 101 / Interior decoration and design can be categorised into four major types according to their characters, and these four major types are: residential space, commercial space, office space, and public space. This interpreting discourse focuses on commercial space type, and “the decoration and design in designer boutique apparel flagship store” is its specified study subject. This comprehensive exploring study is from academic applications, construction managements, to...

Chia-Chang Ho, 何佳昌

碩士 / 明道大學 / 材料暨系統工程研究所 / 95 / Fuel cell propulsion system is the next step of a warship service power system development for the Office of Naval Research. In the propulsion system, electric power generated by fuel cells is transferred to a motor drive, where the voltage and frequency of the electrical energy are modified to operate the propulsion motor at a desired speed. The propulsion motor converts the electrical energy delivered by the motor controller into mechanical energy to rotate the ...

Rambo Shiu, 許然博

碩士 / 國立中山大學 / 管理學院高階經營碩士學程在職專班 / 106 / Taiwan is a typical maritime country and ocean is one of main factors to national living and development. It needs seaborne trade and sea transportation to maintain economic development. In addition, the coast defense is the foundation stone and the most important aspect of national defense to keep Cross-strait safety. A nation needs to rely on navy to protect and secure coastal areas and territorial seas; meanwhile, navy requires many kinds of vessels to f...

LEE,CHIA-CHAN, 李嘉展

碩士 / 國防大學政治作戰學院 / 政治研究所 / 107 / China wants to be a country with strong ocean power, so it develops aircraft carriers. However, this is an unstable factor for regional security. This study explores the strategic implications of the China’s development of aircraft carriers through strategic research approaches. It explores the China’s sovereignty maintenance, ocean projection and the consolidation of the great powers, and combines the China’s sea power, the Blue-Water Naval strategy and the evolu...

WANG,YU-SHI, 王玉錫

碩士 / 國立高雄應用科技大學 / 模具系碩士在職專班 / 106 / Propulsion shafting is used to provide the propelling power for all kinds of ships. In order to coordinate with the inshore combat, Taiwan Navy is now designing and constructing the fast attack cruise shups (AKA FACG) with highiy maneuverability, stealthy function, and better sea keeping. However, Taiwan Navy makes propulsion on FACG with nickel-based alloys, on which the cranks are mainly caused by metal fatigue and engine vibration. The research direction of...

CHEN, CHENG-NAN, 陳政男

碩士 / 國立高雄應用科技大學 / 模具工程系 / 105 / Based on the standard formula of MIL-STD-2189 military ship propulsion shafting design manual, this paper designs and establishes the calculation program interface through Visual Basic 6.0 commercial software development program. This thesis considers the shaft diameter, material, stress and shear force, load and torque and other related design parameters of the program, and establishes of a shaft system calculation system. In this paper, a ship shaft system is de...

Yung-JengTan, 譚泳蓁

碩士 / 國立成功大學 / 建築學系碩博士班 / 101 / Human mutual exchanges enrich our life through which commercial behaviors and economical activities are raised and thus dolce vita is brought in. This thesis focuses on as follows: the interplay between consuming place and atmosphere feeling, the interpretation of PRADA’s image, the formation of the Orient style which might fit the location at Taichung City. The apparatuses used here are as follows: Plan: Fusing enclosure to obtain multi-function in-between space,...

HUANG, GIN-YI, 黃欽鎰

碩士 / 國防管理學院 / 資訊管理研究所 / 76 /