180969
博碩士論文
Shih-Jung, Yen, 嚴詩容
碩士 / 中國文化大學 / 觀光事業研究所 / 92 / In many Asian countries and areas, such as Taiwan, Japan, Hong Kong, Korea, China, etc., the group package tour (GPT) is one of the main modes of outbound travel. Taiwan is the second large outbound country in Asian travel market, China also has a tremendous potential in outbound travel market. The development of both two areas might be an influence to Asian outbound travel market. Although early and recent Taiwan/China studies provided useful information, they did n...